Matilda Steinam Kubie helped various charitable organizations extend their reach through her leadership and her savvy use of advertising. Kubie graduated from Normal College (now Hunter College) in 1888. In 1914 she married Isaac Kubie, the president of a successful import-export corporation, and became a philanthropist and chair of the Salvation Army Fund Drive. Beginning in 1917, as chair of publicity for the Federation for the Support of Jewish Philanthropies of New York City, she launched a promotional campaign for the Federation, advertising everywhere from department store newspaper ads to the programs of Carnegie Hall and the Metropolitan Opera. She served on the boards of YWHA and the Jewish Big Sisters, among others. In 1922 she was appointed honorary deputy of relations between New York City’s Department of Public Welfare and Jewish direct service agencies. Serving over time as vice president, chair of membership and publicity, and chair of the committee on employment and vocational problems for the Federation of Jewish Women’s Organizations of New York, she handled publicity and fundraising and helped increase their membership from 35 to 280. During WWII, despite being past retirement age, she worked for relief organizations for many different countries worldwide, remaining active until her death.
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Jewish Women's Archive. "Matilda Steinam Kubie." (Viewed on September 20, 2019) <https://qa.jwa.org/people/kubie-matilda>.